About Us

Your friendly Cheltenham insurance broker

The last few years have left many of us feeling disconnected, whether that be from family, friends, or even businesses that you used to deal with in person or on the phone, but are now having to process or buy everything online.

Here at Lansdown, we won’t be taking that personal service away, not now, not ever. Even as technology develops further, we’ll always have a friendly voice on the other end of the phone, or if you want to discuss your insurances in person, you are more than welcome to book a meeting with a member of the team and visit our beautiful office in Cheltenham.

Why is this important to us?

We’ve been part of the Cheltenham community for over 50 years and we want to ensure we continue to provide the service that people have come to expect from us.

We understand that although a large amount of people do favour online communication, there are also members of the community who prefer to deal with a dedicated account handler, or who cannot use online tools. There are also those who have complicated risks to insure and need to discuss these with us in greater detail.

Better business, can better lives

We are proud to be part of the Benefact Group – a charity owned, international family of financial services companies that gives all available profits to charity and good causes.

Since 2016 our group has donated over £100 million to charity. Over £50,000 of that has been donated by Lansdown to Gloucestershire based charities, such as Cheltenham Food Bank, James Hopkins Trust, Maggies Cheltenham and Cotswold RDA to name a few.

Each business in our group is a specialist in its field. We are united by a shared ambition to have a lasting positive impact on the communities we support, which has made the group the third largest corporate donor in the UK  (DSC – The guide to UK Company Giving 2023/24).

Part of something bigger

As well as combining efforts on our charitable mission, we can also come together to provide customers with a far wider range of insurance services, all provided by different parts of the Benefact Group.

So, whether you’re looking for blocks of flats insurance, landlord insurance, home insurance or cover for your business, give us a call and we can help to get you the cover you need from us, or a trusted member of our Group.

Our pricing is clear, transparent and reflects the value we bring to our customers.

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The specialist insurance advice we give is appropriate and always takes into account our customer’s needs.

We apply our knowledge and experience to give our clients the peace of mind they need.

We will ensure our staff are appropriately qualified and regularly assess staff competence to ensure our customers receive the most appropriate service and advice.

All of our communications use simple, easily understood language and we ensure providers’ product literature is understood by our customers.

We will maintain an open and transparent dialogue with our customers providing early notice of key events in relation to their policy such as renewal or changes to policy terms and conditions.

We only use adequately rated insurers.

The Directors recognise that the long-term success of the Company is dependent on having regard to the interests of its stakeholders in the Company’s Governance Framework and Board Charter.

Key stakeholders include it’s shareholder, employees, customers and clients, regulators and suppliers and insurers. To read the full statement from The Board please click here.